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Manager, Digital & Email Marketing

Job in Alexandria, Fairfax County, Virginia, 22350, USA
Listing for: ZERO Prostate Cancer
Full Time position
Listed on 2026-01-24
Job specializations:
  • IT/Tech
    Digital Marketing
Salary/Wage Range or Industry Benchmark: 100000 - 125000 USD Yearly USD 100000.00 125000.00 YEAR
Job Description & How to Apply Below

Manager, Digital & Email Marketing

Full-Time ∙ Exempt-Salaried ∙ Remote

Are you ready to transform your career into a powerful catalyst for change? For almost 30 years, ZERO Prostate Cancer (ZERO) has been at the forefront of the battle against prostate cancer, providing essential support to patients and families touched by this disease. ZERO is the nation’s leading prostate cancer organization and the number one provider of prostate cancer resources, programs, and services.

We are on a mission to improve and save lives from prostate cancer through advocacy, awareness, education, and support.

Consistently recognized as one of the Best Nonprofits to Work for by the Nonprofit Times, we take pride in our unwavering commitment to our team and community. Our culture is founded on the principles of growth, inclusivity, and camaraderie, which we uphold with passion and purpose. Our vision is a world where prostate cancer detection is early, support is unwavering, and care is accessible to all.

When you join ZERO, you become part of an extraordinary community with strong core values:
Courage, Ambition, Inclusion, Empathy, and Integrity– where each individual motivates and inspires one another, advancing your career while making a meaningful impact in the fight against prostate cancer. Seize this opportunity to be more than just an employee—become an essential part of a movement that truly matters!

Job Summary:

ZERO Prostate Cancer is seeking a strategic, technically skilled, and data-driven Manager, Digital & Email Marketing to lead the execution and optimization of our email marketing program. This is a hands‑on production role that requires deep experience with HTML email coding, Luminate Online, segmentation, automation, and analytics. In this position, you will build and deploy high‑performing email campaigns, manage complex audience logic, maintain and improve reusable templates, and ensure ZERO’s digital communications reach the right constituents with the right message at the right time.

You will also support website updates and collaborate with agency partners on broader digital marketing initiatives. This role is essential to driving fundraising, participant engagement, advocacy actions, and awareness of ZERO’s programs and mission. The ideal candidate combines technical precision, marketing strategy, and strong cross‑team collaboration, crafting campaigns that inspire action and deliver measurable results.

Key

Duties & Responsibilities:
  • Email Production & Technical Execution (Core Focus)
    • Build, code, and deploy high-impact emails in Luminate Online, using HTML and inline CSS to ensure flawless rendering across Outlook, Gmail, iOS, and other clients.
    • Customize and maintain email templates, components, stationery, and reusable modules, ensuring responsive and accessible design.
    • Implement complex segmentation rules, personalization tokens, dynamic content, and conditional logic within Luminate Online.
    • Manage email audience creation, list logic, opt-out groups, and automated segmentation workflows.
    • Troubleshoot deliverability issues, broken layouts, rendering inconsistencies, URL/redirect issues, and token behavior.
    • Conduct quality assurance across devices and screen sizes, validating HTML, links, tracking parameters, and rendering.
  • Campaign Planning & Execution
    • Lead the development of ZERO’s organization-wide email calendar, aligning priorities across fundraising, events, programs, advocacy, and awareness.
    • Build full email journeys and series — including content planning, segmentation, testing, automation, deployment, and performance reporting.
    • Translate goals from internal teams into compelling campaigns with strong calls to action, ensuring technical feasibility within LO.
    • Partner with Development on email campaigns supporting fundraising initiatives including P2P, Giving Days, Endurance Events, and Annual Appeals.
    • Support event teams (Run/Walk, Peaks Challenge, FYO, and Endurance) with technical email series that drive registration, fundraising, and participant retention.
  • Optimization, Testing & Analytics
    • Run structured A/B and multivariate tests across subject lines, layouts, modules, copy variations, and…
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