Senior Analyst, Business Intelligence

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SHRM is a member-driven catalyst for creating better workplaces where people and business thrive together. As the trusted authority on all things work, SHRM is the foremost expert, researcher, advocate, and thought leader on issues and innovations impacting today’s evolving workplaces. With nearly 340,000 members in 180 countries, SHRM touches the lives of more than 362 million workers and their families globally.

The Senior Analyst, Business Intelligence delivers analysis, insights and reporting for SHRM’s internal business units, including membership, marketing, finance, and events teams. This role is responsible for understanding SHRM’s data systems and business processes related to membership and translating complex data into accurate, actionable insights that inform decisions across the organization.

• Analyze large data sets from multiple sources to identify trends, drivers, root causes, and business improvement opportunities, and visualize those findings using traditional and digital data visualization tools.
• Lead analysis and reporting of SHRM’s customer data to support decision-making across membership, marketing, finance, events and other teams.
• Build, maintain, and troubleshoot dashboards and reports using tools like Tableau, Power BI, and Alteryx and SQL.
• Enhance and standardize data collection processes and procedures ensuring consistent governance.
• Partner with business stakeholders to understand questions, validate results and translate data into clear, actionable insights, reports or dashboards.
• Support a fact-based and data-driven culture by delivering timely, trusted analysis that informs planning and investment decisions.
• Other duties and projects as assigned.

• Bachelor’s degree in Computer Science, Data Analytics, Business, Marketing, or equivalent practical experience
• At least five (5+) years of hands-on analytics experience working with large or complex datasets
• Experience analyzing membership, customer, or product-based data
• Experience working in a highly matrixed organization with multiple stakeholders
• Hands-on experience building, maintaining, and troubleshooting dashboards using Power
  
  BI, Alteryx, SQL and/or Tableau
• Advanced experience developing SQL queries and scripts and leveraging data lakehouse and warehouse environments to support analytics and insights (Snowflake, MS Fabric, etc.)
• Ability to validate data, identify discrepancies, and ensure reporting accuracy
• High attention to detail and commitment to data quality while managing multiple priorities
• Clear verbal and written communication skills
• Ability to work independently and collaboratively within a team

• Demonstrated experience in data storytelling and communicating insights to non-technical audiences
• Experience working with customer or member demographics data
• Tableau Desktop Certification or Microsoft Certified:
  Power BI Data Analyst Associate
• Exposure to cloud-based data platforms such as Google Cloud Platform, Big Query, or Microsoft Fabric
• Exposure to predictive or advanced analytics techniques
• Experience with Adobe’s Mar Tech stack (specifically, Adobe RT-CDP, Adobe Analytics, Customer Journey Analytics and/or Journey Optimizer) is a plus
• Ability to build and maintain strong working relationships across teams and reporting lines

This position operates in a typical office environment and requires the ability to perform essential job functions with or without reasonable accommodation. Physical requirements may include:

• Prolonged periods of sitting at a desk and working on a computer.
• Frequent use of hands and fingers for typing, handling documents, and using office equipment.
• Occasional standing, walking, bending, and reaching.
• Ability to lift and carry up to 30 pounds as needed.
• Clear verbal and written communication skills for effective interaction with colleagues and stakeholders.

Hybrid Schedule (3 Days In-Office / 2 Days Remote):
This position follows a hybrid work schedule, with Tuesday through Thursday in office and Monday and Friday remote.…