Corporate Subscriptions Account Manager

Who we are

We are William Reed, a global media group delivering exceptional content through events, digital, data & insight. From agribusiness, ingredients and food processing to retail, hospitality & fine dining we provide the inspiration, insight and connections to power our customers’ success. We have offices in Gatwick, Brighton and London, UK;
Montpellier, France;
Singapore and Chicago, US. In line with the Company’s current Agile Working Policy, the successful candidate would be eligible to work part of the week from our Gatwick office on Tuesdays and Wednesdays and to work remotely for the rest of the week.

Full time – permanent – Gatwick / Hybrid – Tuesdays and Wednesdays. Do you have a background in business to business – B2B – subscription sales, ideally within the publishing sector? Are you a strong Account Manager who is also comfortable prospecting and networking? If so, apply now for a Corporate Subscriptions Account Manager to work mainly with our Grocer brand, the market leading information provider for the FMCG market.

First published in 1862, The Grocer has long been the premier source of information for the food, drink and grocery market through the weekly magazine. More recently its digital reach has enabled the brand to broaden its offering enabling the industry to respond more effectively to increasing challenges and opportunities.

• Drive corporate subscription sales (print and digital) and undertake account management across William Reed’s range of paid-for content.
• Providing top class, end to end Account Management services to our subscribers.
• Selling magazine and website multi-subscriptions mainly to the Grocer.
• Renewing and upselling existing customers on schedule and maintaining an excellent level of customer service and satisfaction.
• Achieving sales targets and managing accounts through telesales activities, actively prospecting for>
• Being the first point of contact for allocated corporate accounts, developing good relationships with those customers and working closely with the Corporate Subscriptions Sales Manager to target potential leads effectively.
• Attending face‑to‑face events to develop sales, visiting potential and existing customers on a regular basis and demonstrating digital products to prospects.
• Ensuring engagement levels are high for corporate account customers, maintaining an active trial and upgrade process, and working closely with the company’s advertising sales teams to foster cross promotion and with other subscription sales colleagues to foster cross selling.
• Developing relationships with the editorial team to source leads and market knowledge, and meeting required sales standards and KPIs.
• Working closely with marketing to develop lead generation techniques, maintaining relevant sales literature for use across the business, supporting corporate direct marketing campaigns in coordination with marketing team, gathering competitor information to inform strategy, and producing sales presentations and demonstration strategies for customer meetings.
• Helping produce a comprehensive corporate sales strategy, targeting markets, corporations and individuals, closely monitoring market conditions and changes, taking action to maximise opportunities, inputting into marketing automation and procedure processes, and reporting regularly on sales activity against target and other KPIs.
• Meeting KPIs for customer order processing, liaising with the fulfilment bureau to ensure timely and accurate invoicing and fulfilment, using the bureau customer management system to maintain customer information, and working closely with the credit team to keep customer debt to minimum levels.

• Previous experience working in a B2B subscriptions sales/account management role (ideally within publishing) or at least experience in high‑value, multi‑subscriptions and renewals in other sectors.
• An ability and willingness to prospect, cold call and bring in new business.
• Self‑motivation and a target‑driven mindset.
• Strong communication, relationship building and networking skills.
• Experience managing a blue‑chip client portfolio.
• Experienced…