Copywriter

Communication Crafts  is a full-service creative and digital agency based in Ahmedabad, founded in 2005.
With a team of creatives, strategists and video production experts, we deliver end-to-end branding, advertising, digital marketing, video & film production, and content creation services.

As a  Copywriter,  you will conceptualize, create, and refine copy that drives impact. From campaign slogans and ad headlines to long-form content, social media, email, web copy, etc., you'll own the messaging, tone and consistency. You'll also mentor juniors, collaborate cross-functionally, and help shape strategies that align with business goals.

Experience

Required:

4-5 years
Industry: Advertisement & Marketing

Location:

Sindhu Bhavan Road, Ahmedabad (Onsite Role)

Skills:

Impeccable English and creative writing skills
1+ years of full-time ad agency experience as a copywriter, preferably at a full-service agency; SEO writing experience irrelevant
Great ideation skills and ready to work in a well-defined team structure
Should be able to write in Gujarati or Hindi compulsorily, apart from English
Should take ownership of their individual projects, working in sync with the design and account management team members, occasionally with other leaders
Should have worked on print, web, and branding projects

Job Description:

Coming up with fresh concepts and ideas, presenting to the team and developing them along with designers and account managers, occasionally with other leaders
Attending client meetings for new projects along with the team, asking the right questions to collect data to work on the project successfully
Creating content maps, sitemaps, content inventory and wireframes and writing content primarily for websites, brochures, landing pages, and other marketing collaterals
Research and understand client's requirements, study consumer psychology, conduct preliminary market research to ideate long-term and short-term campaigns as per brand's requirement
Coming up with brand names, taglines, brand story, values, mission, vision, core values, philosophy etc. to define brand identity
Continuously come up with new and innovative creative marketing ideas for a range of multiple clients