Account Executive; Dallas

Job Description

Farmer’s Fridge makes fruits and vegetables accessible and approachable for everyone. We offer a variety of fresh, healthy, ready-to-eat meals and snacks through our fresh food vending machines, wholesale partners, and our office pantry solution — providing chef-curated meals to customers within seconds. Today, we operate a network of Fridges and partner with clients nationwide in high-foot-traffic areas, such as airports, hospitals, universities, and large office buildings—where there is limited accessibility to fresh, healthy, grab-n-go options.
We care deeply about what we’re creating and aspire to make sure our customers feel that through every touchpoint. This shows up in many ways across the business. We are committed to prioritizing food safety, we are passionate about product quality, we value our employees, we champion the best idea no matter where it comes from, and we’re committed to making an overall positive impact as we scale.

About this Role:

We’re looking for a driven, competitive, and relentless Account Executive to expand our market presence by winning new business and growing strategic partnerships. This role is for someone who loves the chase, someone who thrives on turning “no” into “yes,” who’s energized by being on the road, and who’s motivated by both the grind and the growth that comes with it.
You’ll own the entire sales cycle, from identifying opportunities and conducting cold outreach to closing deals and fostering long-term relationships. Success here requires hustle, grit, and a love for creating something from nothing.
What You’ll Do…

• Own the full sales cycle from prospecting and cold outreach to contract and onboarding.
• Actively identify, pursue, and close new business opportunities with food service and vending providers (Compass/Canteen, Aramark, Sodexo, and regional operators).
• Build and nurture relationships that drive long-term growth and recurring placement opportunities.
• Develop a deep understanding of market dynamics, territory potential, and location-level performance.
• Partner cross-functionally with Operations, Marketing, and Finance to ensure seamless implementation and growth.
• Consistently hit or exceed sales targets, maintaining an organized, data-driven approach to pipeline management and forecasting.
• Experience building and managing a territory or local market; comfortable living in your car between meetings and creating your own structure.

Who You Are…

• 2+ years of outside B2B sales experience, ideally in food service, CPG, vending, or hospitality.
• A true hunter mindset: self-motivated, resilient, and ready to hustle every day.
• Proven track record of prospecting and closing new business, with clear, quantifiable results.
• Experience building and managing a territory — comfortable living on the road and working independently.
• Strong communication and negotiation skills; confident presenting value propositions to executives and operators alike.
• CRM fluency (Salesforce preferred); strong pipeline discipline and accountability.
• Passion for healthy food access, sustainability, and the impact of our mission.

What Success Looks Like…

• You thrive on the road, meeting clients, building relationships, and closing deals.
• You love to win and take ownership of your results.
• You create your own momentum: high activity, high energy, high output.
• You’re scrappy, adaptable, and motivated by growth, both yours and ours.
• You bring persistence and curiosity to every challenge.

If you’re a high-energy, results-driven sales professional who’s passionate about bringing healthier food options to the world, we’d love to hear from you!
The base salary range for this role is $75,000 to $85,000 per year. The base pay offered will depend on factors such as relevant experience, skills, training, education, and any applicable minimum wage requirements.
In addition to base salary, this role is eligible for on-target earnings (OTE) ranging from $150,000 to $200,000, which includes sales incentives.
We provide a comprehensive benefits package, including:

• Medical, dental, and vision insurance (multiple plans available)
• 401(k) with immediate employer match vesting
• Paid time off (including…