Account Executive; Social Media – Energy & Industrials

Account Executive (Social Media) – Energy & Industrials – Burson

Location:

Abu Dhabi, UAE

Burson is the global communications leader built to create value for clients through reputation. With highly specialized teams, industry‑leading technologies, and breakthrough creative, we help brands and businesses redefine reputation as a competitive advantage so they can lead today and into the future. When you work at Burson, you are part of a global community of lifelong learners who thrive at the edge of innovation.

We are seeking an enthusiastic and detail‑oriented Account Executive to join our vibrant Social Media team, with a dedicated focus on our pivotal Energy & Industrials clients. This role is an excellent opportunity for an emerging professional eager to build their expertise in social media communications. As a Social Media Account Executive, you will support the team in delivering compelling and compliant social campaigns, assist senior team members, and help day‑to‑day execution of social media activities.

The position offers a hands‑on learning environment for someone looking to develop a career in social media, with a focus on meticulous execution and growing industry knowledge.

• Assist in the planning and execution of social media initiatives tailored for clients across Energy, Industrials and Sustainability.
• Support client communications, helping to build strong relationships and address client needs.
• Prepare impactful and nuanced social media copy, ensuring alignment with client objectives.
• Contribute to the social media content development lifecycle, from gathering materials to final content preparation.
• Help ensure the rigorous editing and quality assurance processes for all social media content, upholding standards of accuracy.
• Gather data for and contribute to social media performance analyses, identifying key metrics and initial observations.
• Monitor emerging social media trends, platform innovations, and best practices.
• Participate in cross‑functional collaboration with internal planning, creative, and analytics teams to support integrated solutions.

• A foundational understanding or initial experience with social media initiatives, ideally within an agency environment.
• Familiarity and experience with predominant social media platforms, including Tik Tok, X, Facebook, Instagram, and Linked In.
• Strong interpersonal skills and an ability to contribute positively to client relationships.
• Excellent writing and editing skills, with an aptitude for crafting clear and effective social media content.
• A basic understanding of social media analytics and an eagerness to learn more about performance tracking.
• Bi‑lingual proficiency in Arabic (both written and spoken) is preferred.

Our vision is for Burson to be the leading ‘academy company’ for creative communications professionals and emerging leaders. We provide a dynamic environment where ambitious colleagues come to elevate their skills, expand their networks, and ultimately, produce the best solutions for today’s leading brands. Our commitment to your growth is reflected in our robust benefits and people programs, which include professional development opportunities, mentorship programs with industry leaders, a vibrant and inclusive company culture fostering collaboration and innovation, and packages designed to reward and retain top talent.

We invest in our people because we believe their success is our success.

We’re an agency of learn‑it‑alls. We recognize that the things we do best, creativity and communications, require a level of nuanced understanding. That’s why it’s imperative for us to hire extraordinarily talented people of all backgrounds and identities. Our hybrid approach has teams in the office around four days a week, and we support accommodations or flexibility through the interview process.

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