Social Media Manager & Content Creator

A fast‑growing wellness brand in the GCC is searching for a bold, creative and culturally tuned Social Media Manager & Content Creator to lead its multi‑platform presence. This is a high‑impact role for someone who lives and breathes social culture, understands how to create scroll‑stopping content, and can bring humour, personality and strong storytelling into health and wellness.

• Develop and execute a full social media content strategy across IG, Tik Tok, You Tube Shorts & emerging platforms
• Plan, script, film and edit high‑impact short‑form content
• Transform wellness and health concepts into fun, informative and relatable pieces
• Maintain aesthetic consistency and elevate brand voice across all channels
• Build monthly content calendars aligned to trends, campaigns and brand priorities
• Engage across comments, DMs, Q&As and community prompts
• Track performance analytics and optimise strategy

• 5+ years managing social media for a consumer, wellness, or creator‑led brand
• Proven record in creating high‑performing short‑form video content
• Deep understanding of IG & Tik Tok culture, humour and editing styles
• Strong creative instincts: knows what's bold, funny, and shareable
• Excellent copywriting skills with a warm, witty and credible tone
• Confident filming yourself and others, directing shoots and editing end‑to‑end
• Proficiency in Cap Cut, Adobe Suite, Canva, Figma or similar tools